Tom Stuker: Keynote Speaker at Marketplace Master Dealership Series

Stuker Joins 40+ Presenters At First Annual Marketplace Master Expo & Conference

Tom Stuker will be traveling to Dallas Texas at the beginning of September to host a special keynote presentation for the attendees of the first annual Marketplace Master...

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Master the Art of the Scale Trial Close

Dealership sales managers and salespeople should know how and when to use trial closing techniques during the selling process. In my new online sales training program, Automotive Training Network, I share three surefire trial closing techniques that...

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The Power of Personal Branding and Selling Yourself with Reviews

Promote the brand, YOUBranding and reviews are important for dealerships, but are you correctly using these marketing opportunities to benefit you as a salesperson as well? Manufacturers are promoting their brands. Dealerships are promoting their...

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The "Is It" Close

It's Never the Price!

 MAKE IT HAPPEN by ELIMINATING OBJECTIONS! We all know that one customer, the one so anxious to get in to see the vehicle and then at the end of the visit changes their mind. What happened? Is it the car...is it equipment...is it...

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Tom Stuker to Attend 18th Digital Dealer Conference & Exposition

Tom Stuker will attend the 18th Digital Dealer Conference and Exposition to host a BDC session and broadcast live with Auto Dealer Live.

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Part 2: Five Reasons Why Over 90 Percent of BDCs Underperform

Last month I covered the top 5 of 10 reasons why over 90% of BDCs underperform (read article), which include: not being BDC ready, having the wrong BDC manager in place, not having 100% management buy-in, the need to boost outbound call volumes, and...

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Prevent your Business Cards from Getting Trashed

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4 Essential Steps to Dealership Success

Running a successful automotive dealership for many years to come is possible. Steven Covey said, “begin with the end in mind”, meaning have a plan for where you want to go and a time frame.  That will help you design a route and allocate resources to...

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