Proactive vs. Reactive Sales Techniques

PROACTIVE VS. REACTIVE SALES TECHNIQUES - WHAT MAKES YOU MORE MONEY?Watch this episode of The Tom Stuker Show to find out which technique you should be using - proactive vs. reactive!

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Black Friday Dealership Training Sale!

No Lines, No Rush - Just Savings!

From now until November 28th, take advantage of Stuker’s Black Friday dealership training sale! The year-end is near. Are you on track to meet your end of the year goals? Don’t worry - you still have time! Let us help...

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Selling Challenges in Today's Market

Each year consumer needs, behaviors and expectations change, which, in return should reflect your selling strategy. Are you experiencing some frustration adjusting to the new market? You’re not alone.

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Stuker Training at Marketplace Master

Marketplace Master Recap:

Last week, Tom Stuker and our lead trainer Brady Gibson traveled to Dallas Texas for the 1st annual Marketplace Master Dealership Series. According to founders, Beto Paredes and Michael Jackson, “Marketplace Master was...

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The Power of the Pin

Create opportunity by wearing this pin!

Wear this pin on your lapel, and I guarantee you’ll get plenty of questions about it. People actually do read lapel pins. They might ask, “What does, ‘Who do you know?’ mean?”

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Lower Your Safety Net- Plan For Success

Outdated dealership strategies could be causing your dealership to lose tens to hundreds of sales each month.

What has worked in the past might not work as good now. When was the last time you analyzed the success of your dealership strategies? For...

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Transparency In The Dealership

Striving towards full dealership transparency with your customers and your employees is one of the most important things you can do. It improves response rates and productivity. Let us explain. With online shopping, CarFax reports, price comparisons,...

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Free Video Training: The Managed Dealership Floor

Evaluate, Train and Implement A Managed Dealership Floor

Airing every Tuesday morning starting June 20th, 2017 on CBT’s The Tom Stuker Show, Stuker will present his free 4-week dealership training video series ‘The Managed Floor’. Within this...

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Install A Proactive, Managed Culture Within Your Dealership

Ditch the reactive culture. Proactive achieves results.

Dealerships nationwide have been considering shifting from a traditional open floor within their dealership to a more proactive, managed culture that is appointment driven. But why? Well, most of...

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Referrals, referrals, referrals.... sell more cars by asking for referrals.

Referrals need to be in your playbook. Why would you not ask for as many referrals as you possibly could get? Referrals are easier to sell, take less time, give you better gross, are more fun, have better CSI, and are an unlimited opportunity. There...

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