Selling Challenges in Today's Market

Each year consumer needs, behaviors and expectations change, which, in return should reflect your selling strategy. Are you experiencing some frustration adjusting to the new market? You’re not alone.

Read More

Master the Art of the Scale Trial Close

Dealership sales managers and salespeople should know how and when to use trial closing techniques during the selling process. In my new online sales training program, Automotive Training Network, I share three surefire trial closing techniques that...

Read More

9 Power Phrases Every Salesperson Needs

Power Up With A Power Phrase

When negotiating a car sale, words have the power to make or break a deal. They are the most important aspect of the sale, even more so than the numbers. A Power Phrase can be the fork in the road between a customer buying...

Read More

The "Is It" Close

It's Never the Price!

 MAKE IT HAPPEN by ELIMINATING OBJECTIONS! We all know that one customer, the one so anxious to get in to see the vehicle and then at the end of the visit changes their mind. What happened? Is it the car...is it equipment...is it...

Read More
1

CATEGORIES

see all